Work properly.
We’ll test physical products in use and refine them before launch. Dog welfare comes first, and products won’t go on sale before they’re ready.
OUR STORY
About MUCKDOG®
Practical products for cleaning and drying dogs after wet, muddy walks. MUCKDOG® is a UK business being built one product at a time.
Jamie, Sarah and Milo.
I’m Jamie, a radiographer, and Sarah is a paramedic. We both work full time in the NHS, and we’re building MUCKDOG® around that.
Life with our Springer Spaniel, Milo, means wet coats, muddy paws and cleaning up after walks. There are already products for that, but I wanted to start something of my own: practical cleaning and drying gear that I’d be happy to use with him.
Sarah helps with development ideas, keeps me grounded and looks after the finances. We’re taking our time and working on the first range alongside our day jobs.
Milo is where it started, and he’ll remain part of MUCKDOG as it grows.
We’re starting with the MUCKDOG Mud Bar, drying towels, drying mitts and a dog drying robe. Portable dog washing products are planned later.
The first range is in development and isn’t on sale yet.
WHAT WE STAND FOR
How we’ll do things.
Be worth the money.
Fair prices and useful products should give customers good value for their hard-earned money. We won’t cut quality just to increase margins.
Keep customer trust.
A satisfied customer matters more than squeezing every penny from an order. We’ll be clear about what products do and take problems seriously.
Grow at a sensible pace.
We’ll add products when we can develop and support them properly. Getting bigger is only worthwhile if we keep our standards.
Built for the long term.
The aim is a lasting family business that our founder’s children can eventually take over.
MUCKDOG needs to make a profit to keep going, but maximising it isn’t the purpose. We want a company that earns a living, treats customers fairly and can be run responsibly for years to come.
10% for dogs.
10% of profits will go to causes that help dogs.
This is a permanent commitment and part of how MUCKDOG will operate.